Thekla Partners
Recommend Thekla and earn with us.
Do you know cafés, bakeries or snack bars that still stamp paper cards? Introduce them to Thekla and receive 20% of their payments for the first 12 months. Or resell Thekla at your own price.
- Recommend: 20% of their payments for 12 months
- Resell: 30 to 50% off the list price
- Free to apply

Two ways to become a partner.
Introduce us to a shop and we take care of the rest. Or sell Thekla yourself, with your own contract.
| Recommend | Resell | |
|---|---|---|
| What you do | You introduce shops to us | You sell Thekla with your own contract |
| Who invoices the shop | Thekla | You, at a price of your choice |
| What you earn | 20% of everything the shop pays Thekla in its first 12 paid months | The difference between your price and your purchase price, as long as the shop stays with you |
| What it costs you | Nothing, joining is free | A purchase price per active shop, 30 to 50% below the list price |
| Commitment | None | 10 active shops in your first 6 months |
| Suits | Consultants, agencies and people from the food trade | Dealers and agencies with their own sales team |
Recommend something that really helps at the counter.
Thekla puts the stamp card in guests' phone wallets, replaces the buzzer and shows up on the lock screen. No app. That's easy to recommend.
20% of their payments
For every shop you introduce, 20% of its payments in the first 12 months. The same rate for everyone, paid out monthly.
Everything you need to share
Your personal link, a wallet card with a QR code and materials to present Thekla.
At your own pace
Free to join, no targets, no fees, no territory rules. Recommend Thekla to whoever you like.
We do the rest
You make the contact. We show the demo, answer questions and set up the card in the shop.
From first contact to commission.
Apply
Fill in the form. If it's a fit, you get your login and your personal link.
Get your materials
Link, wallet card with QR code and everything you need to present Thekla.
Show Thekla
Introduce Thekla to shops around you. Every shop that comes through you is assigned to you.
Earn with us
When the shop pays Thekla, you earn too. Each commission waits one month and then appears on your statement.
What you get as a partner.
Your personal link
Share it on WhatsApp, by email or on social media. When a shop signs up through your link, it's assigned to you.
Wallet card with QR code
Add it to your Apple Wallet or Google Wallet. Anyone who scans the QR code lands at Thekla with your referral already included.
Your overview
See at any time which shops you've introduced and what you've earned so far.
Ready-made materials
Presentation, one-pager, live demo and messages to copy. You don't have to build anything yourself.
Buy at purchase price, sell at your price.
You win the shops, set the price and invoice them yourself. Thekla charges you a purchase price for each active shop.
Your discount on the list price, by active shops
- −30 %1–24 shops
- −40 %25–99 shops
- −50 %ab 100 shops
When you reach a new tier, the higher discount applies to all your shops.
One minimum, no territories
10 active shops in your first 6 months, otherwise you switch to the referral terms. No exclusive territories.
Monthly, only for active shops
On the 1st of each month we charge you for the shops that were active in the previous month, by card or direct debit.
Your shops stay yours
As long as we work together, we never approach your shops to take them from you. If the partnership ends, the shops can switch to us directly within 60 days, and you receive 20% of their payments for 12 months, except in case of a serious breach.
The shop's brand
Shops and their guests see the shop's brand with the note "with Thekla". There is no version without Thekla.
If you know shops, you already have a head start.
People from the food trade
Cafés, bakeries, snack bars, burger joints. Counters that live from their regulars.
Networkers and salespeople
You know lots of people and like presenting things? Then this is for you. No experience needed.
Agencies and dealers
You already sell to shops and have a team? Resell Thekla at your own price.
You know a few cafés this would be perfect for?
That's exactly where you start. No targets, no pressure. We handle the demo and the setup.
Frequently asked questions
Does it cost anything to join?
No. Applying is free, and referrers never pay anything, with no fees and no commitment. Resellers only pay a purchase price for the shops that are active with them.
How and when do I get paid?
You get 20% of every payment a shop you introduced makes in its first 12 paid months, starting with its first payment. Each commission waits one month in case the payment is refunded. On the 15th of each month you get a statement, and we transfer the money within 30 days. Amounts under €50 roll over to the next month.
Do I need sales experience?
No. If you know shops and can make an introduction, that's enough. We do the demo and the setup.
When does a shop count as my referral?
When it comes to us through your link or your QR code and then pays for a Thekla plan. It's assigned to you automatically.
Are there targets or territory protection?
Referrers have no targets and no minimums. Resellers win 10 active shops in their first 6 months, otherwise the referral terms apply. Neither option includes territory protection.
Can I sell Thekla under my own brand?
As a reseller you sell at your price, with your invoice and your contract. Cards and pages carry the shop's brand with the note "with Thekla".
Who is responsible for the shops' data?
Each shop is responsible for its guests' data, and Thekla processes it on the shop's behalf. If you help a shop in its account, you need your own agreement with that shop.
Become a Thekla partner.
Tell us briefly about yourself, who you could introduce Thekla to and whether you'd like to recommend or resell. We read every application and get back to you personally.
- Free to apply
- Link and materials once accepted
- Recommend or resell, one form